I’m Vahbiz Engineer, a creative who has spent my career finding simple, powerful ideas for complicated business, technology and cultural problems. 

CAREER: I’m an SVP, Group Creative Director at Le Truc. Since joining Publicis in 2023, I’ve worked across Fallon, BBH, Saatchi & Saatchi and Leo Burnett on brands including Bonvoy, Venmo, Pepperidge Farm, Walgreens, Visa, Sam’s Club and P&G.

Before Le Truc, I was at Arts & Letters, leading creative for Tito’s, Zola, Google and Amazon Pharmacy, including Tito’s DIY January with Martha Stewart.

Prior to that, I spent more than seven years at Anomaly working across Ally Digital Bank, Budweiser and Diageo. I helped develop the award-winning Jane Walker campaign for Johnnie Walker and played a key role in bringing Ally’s “We’re all better off with an Ally” platform to life. I was also part of the team that won Ally’s social business for the agency.

Earlier in my career, I created work for Macy’s, Smirnoff, Schick and Nestlé at JWT, including the award-winning Smirnoff Nightlife Exchange Project, and worked on brands including Absolut, Nivea, Embassy Suites and Sprint at TBWA\Chiat\Day.

My work has been recognized by Cannes Lions, The One Show, ADC and the New York Festivals.

WHY OpenAI

AI is presenting an unusual creative challenge.

The technology is moving extraordinarily fast. But for many, its value still has to be fully understood, trusted and felt.

I want to show people what this technology can actually do for them. How useful and relevant it can be without losing the emotion and humanity that can make it meaningful.

That’s why I want to work here.

OTHER USEFUL INFORMATION:

My last name is Engineer and my mother is a doctor.
Which makes her Dr. Engineer.

I’m a distant relative of Freddie Mercury.

And my father named a tugboat after me.
Vahbiz is 31 meters long and sails the Pacific.